DALLAS -- Bowl Season today announced that it has partnered with TicketSmarter to educate and offer its services to each of the 44 college bowl games. TicketSmarter, which is a national ticket marketplace offering tickets for live sports and events, creates effective ticket resale opportunities for live events like bowl games to be more efficient, flexible and supportive to fans. The organization will be presenting its capabilities to bowl game executives and staff at the Bowl Season Annual Meeting during the first week of August.

"We are thrilled to partner with TicketSmarter at the Bowl Season Annual Meeting and beyond," said Nick Carparelli, executive director of Bowl Season. "We're looking forward to having TicketSmarter on-hand in Scottsdale to educate and talk through best practices in the resale market with our bowl game executives. Our group can benefit from their experience and expertise, creating opportunity to add value to any bowl game's ticket operation."

TicketSmarter is no stranger to Bowl Season, as it is the official ticket resale partner of Rose Bowl Stadium and the title sponsor of the TicketSmarter Birmingham Bowl with ESPN Events. The organization has seats for over 125,000 live events and 48 million tickets for sale, offering tickets for live events featuring sports, concerts and theatre. Additionally, TicketSmarter is the official ticket resale partner of more than 35 collegiate conferences, 200+ universities, and hundreds of events and venues nationally.

"We are honored to partner with Bowl Season as an extension of our efforts to connect more fans with the opportunity to experience live events," said TicketSmarter CEO Jeff Goodman. "Bowl Season is a dynamic, innovative partner and we look forward to working together closely over the next several years." 

The 2021 Bowl Season Annual Meeting and Trade Show will take place at the Scottsdale Resort at McCormick Ranch in Scottsdale, Arizona, from August 2-4.

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About Bowl Season
Bowl Season is the collective coalition of the 44 bowl games played in the traditional college football postseason. Dubbed "A Celebration of College Football," Bowl Season promotes the grand tradition of the bowl system and its endearing value to student-athletes. It also highlights the broader university and college communities, including spirit squads, marching bands, athletic staff and fans. A nonprofit, Bowl Season spotlights the distinctiveness of each of the bowl games along with their histories and traditions, embracing and honoring the bowl experience for present and future generations.
 
About TicketSmarter
TicketSmarter's mission is to provide customers with the opportunity to experience the power and excitement of live events by developing valuable partnerships while giving back to children's charities. TicketSmarter is committed to contributing $1 from every transaction to help charitable partners, including St. Jude Children's Research Hospital, V Foundation and Quarterbacking Children's Health Foundation.

With seats for over 125,000 live events and 48 million tickets for sale, TicketSmarter is a national ticket marketplace offering tickets for live events featuring sports, concerts, and theatre. TicketSmarter is the official ticket resale partner of Rose Bowl Stadium and the title sponsor of the TicketSmarter Birmingham Bowl with ESPN Events - for more information, follow @Birmingham_Bowl on Twitter. Additionally, TicketSmarter is the official ticket resale partner of more than 35 collegiate conferences, 200+ universities, and hundreds of events and venues nationally.

Keep up with TicketSmarter at TicketSmarter.com, and follow @TicketSmarter on Facebook, Twitter, and Instagram.